“LADYBUG” BY PURA COCO

We relish opportunities to lean into concepts that say something much more profound than what might be evident on the first watch. Coco’s song “Ladybug” has the perfect vocals and theme. We needed to dig deep into something that resonated with her on a very personal level. We enjoyed playing around with some highly stylized lighting styles and set designs. Those elements on the screen empowered us to lean into something more conceptual, blending our love for narrative film and subtext with our passion for good music.